Tuesday 19 January 2016

Social Media Week:Lagos Celebrates 20 Years Of Atlanta '96 Football Success

Colin.
Football Day returns to Social Media Week Lagos for a second, pivotal year with a celebration of Nigeria's greatest ever football achievement, winning Olympic football gold.
This year marks the 20th anniversary of that defining moment for Nigerian football. In keeping with the #SMWLagos2016 theme of 'The Networked African' #SMWFootballDay 2016 will not only celebrate the stars of that stirring triumph, but will also explore how social media and technology can add value to Nigeria's football networks of players, administrators, commercial partners and media.

Using the meta tags #WhenEaglesSoared and #Atlanta96Remembered, #SMWFootballDay2106 will drive conversation by tapping into the fans' recall of that great moment, look into the social effect of that triumph, and honour the stars who made it happen by bringing them together for an #Atlanta96Remembered Reunion Match.

The game, between Atlanta 96 stars and Celebrity Lagos All Stars captained by comedian AY, will mark the opening event of #SMWFootballDay2016. Organised in partnership with Eko Football, the match will be played at Campos Mini Stadium on Sunday February 21, 2016. A Gala/Awards Nite to honour the stars at SS7 Lounge at VI later that night, will close out the day.

Social Media Week Lagos Board chairman Obi Asika says it will be a landmark moment
"Social Media Week Lagos is excited and honoured to celebrate these perennial Nigerian legends.
"The Atlanta 96 Eagles provided one of the biggest moments in African football, with several African countries declaring public holidays.
"Please join us as we relive those special moments as a country and as a continent."
The main sessions will take place at the Landmark Centre on 25 February, 2016 - and include an intimate chat with Sunday Oliseh, Atlanta 96 Alumni and current Super Eagles coach; as well as a panel of Atlanta 96 veterans recalling the tournament.

Speakers at the sessions will include NFF President Amaju Pinnick, LMC Chairman Shehu Dikko, Chairman of the Lagos State Sports Commission Deji Tinubu, Lagos FA Chairman Seyi Akinwunmi, Super Eagles coach Sunday Oliseh and Africa's first ever Women's Player of the Year Mercy Akide-Udoh.

ABOUT SOCIAL MEDIA WEEK LAGOS
Social Media Week Lagos is a week-long conference that provides the ideas, trends, insights and inspiration to help people and businesses understand how to achieve more in a hyper-connected world. The event features a central stage for keynotes and panels, multiple rooms for workshops, masterclasses and presentations, and an area dedicated to co-working, networking and interactive installations. Our mission is to help people and organizations connect through collaboration, learning and the sharing of ideas and information.

Now in its fourth year, SMW Lagos hosts an official programme, exhibition and VIP events at the SMW Lagos Campus at Landmark Centre, with independently hosted events happening throughout the city, including showcases, parties and meet-ups.

In 2015, it featured over 9000 attendees, 209 major press mentions, 37 000 social mentions and a 275 million reach, making it the biggest social media event in Africa.
 

FOR ADDITIONAL INFORMATION:
Colin Udoh, Media Lead

+234 802 292 1452
colin.U@Gmail.com
@ColinUdoh
 

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